This image can be understood as ethnographic in that it shows one way in which options for protection against HIV are being publicized.
In the design statement, Guilberly discusses the design of the add, but I am curious to know what he thinks about the construction of the photograph of the add. Of course, the add is quite interesting in itself, but personally I would love to know more about the context its placement: where it was discovered, what that might mean about the intended audience, who created it the add, why resort to this sort of rhetoric? Guilberly also mentions "racial and sexual undertones" embedded in the image. I can definitely see how this is the case but I would also like to know how he is reading these undertones (though perhaps this would be more appropriate in the caption).
